A recent patent application published recently, has given away that Uber is looking to seek the power of Facebook data to connect its UberPool riders who have similar backgrounds and interests.
The new feature will alert riders if they are about to get in a cab with a fellow rider who has mutual friends, went to the same school or even grew up in the same town.
This will clearly break the ice between riders. and make them feel more comfortable whilst on their low cut price journey with a stranger.
Many UberPool users share a ride home in the back of a Toyota Prius in complete silence, without knowing that they probably went to the same University or even have a friend in common.
The application shows the potential for riders to only share cars with passengers that they have something in common with.
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